|
|
 |
 About the Organizers
Over the last 12 years we have continuously expanded our product range to create multiple channels to provide information and support to resident expats, newly arrived expats and foreign visitors to Malaysia. In more recent years we have increased our focus on people interested in, or applying for the Malaysia My Second Home programme and more recently overseas property purchasers.
The Exhibition is organised by Tri-Concepts Sdn Bhd, part of the The Expat Group of companies.
Our Companies
Tri-Concepts Sdn Bhd
Borneo Vision Sdn Bhd
Borneo Vision (MM2H) Sdn Bhd
JAD Management Services Sdn Bhd
Our many channels to reach the expat and international community
| PUBLICATIONS |
|
 |
The Expat magazine
Target Audience: Resident expats
No of Copies/Size: 11,000, A4 size, 100 – 140 pages
Frequency: Monthly
Distribution: Free subscription, reading only copies in restaurants, bars, hotel business centres, embassies, airport limousines, luxury buses, airport VIP lounges. |
 |
The Expat Welcome Guide
Frequency: Annual (February each year)
Target Audience: Newly arrived expats and Malaysia My Second Homers
No of copies/size: 11,000, A5 size, around 120 pages
Distribution: Given to all new subscribers to The Expat magazine for one year (around 2000 households and distributed through over 100 different channels to reach newly arrived expats (expat associations, moving companies, consultants, etc). |
 |
Senses of Malaysia
Frequency: Bi-monthly
Target Audience: Resident expats and people overseas (particularly Singapore) who are interested in tourism and property in Malaysia
No of copies/size: 10,000 copies, A4 size, 80 – 100 pages
Distribution: Paid subscription, book stores in Malaysia and Singapore.
Free “reading copies” placed in various relevant locations in Malaysia and Singapore. |
 |
The KL Welcome Guide
Frequency: Annual (March each year)
Target Audience: Visitors to Kuala Lumpur
No of copies/size: 35,000, A5 size, around 120 pages
Distribution: Placed in approximately 80 Klang Valley hotels and sold in major bookstores. |
| THE GUIDES |
|
 |
Holiday Getaways
Frequency: Annual (May each year)
Target Audience: Resident Expats and Malaysia My Second Homers
No of copies/size: 10,000, A4 size
Distribution: Sent to all subscribers of The Expat and offered to all new subscribers to the magazine. A complete copy can be read online at www.expatkl.com and www.MM2H.com. |
 |
The Education Guide
Frequency: Annual (July each year)
Target Audience: Resident and newly arrived expats and Malaysia My Second Homers
No of copies/size: 10,000, A4 size
Distribution: Sent to all subscribers of The Expat and offered to all new subscribers to the magazine. A complete copy can be read online at www.expatkl.com and www.MM2H.com. |
 |
The Motoring Guide
Frequency: Annual (November each year)
Target Audience: Resident and newly arrived expats and Malaysia My Second Homers
No of copies/size: 10,000, A4 size
Distribution: Sent to all subscribers of The Expat and offered to all new subscribers to the magazine. A complete copy can be read online at www.expatkl.com and www.MM2H.com. |
|
The MM2H Guide
Frequency: Annual (3 times per year)
Target Audience: Resident and newly arrived expats and Malaysia My Second Homers
No of copies/size: 10,000, A4 size
Distribution: Sent to all subscribers of The Expat and offered to all new subscribers to the magazine. Distributed at exhibitions and other events to reach MM2H prospects. Sold through website to people overseas.
.............................................................................................................................. ^top |
| MEMBERSHIP CARDS |
|
 |
MM2H Group card – www.MM2HGroup.com
Target audience: People with Malaysia My Second Home visas.
Purpose: This offers MM2Hers support while they are in Malaysia and the chance to meet other visa holders. There is a help desk to assist with any problems they encounter during their stay. Members can use our media channels to promote any events they organise. They also get special rates on various products and services. |
The Expat Card – www.expatcard.com
Target audience: Resident expats.
Purpose: This is a benefits card specially tailored for the expat community which offers members discounts at various hotels, bars, restaurants and other products and services. |
The Wine Club – www.wineclub.com.my
Target audience: Resident expats.
Purpose: Members can buy wine at prices below supermarket prices and enjoy free delivery in the Klang Valley. They can order by phone, fax or online through the website. There is a monthly subsidised wine dinner held in different restaurants in and around KL.
..............................................................................................................................^top |
www.ExpatKL.com
Target Audience: Resident expats and working expats planning to move to Malaysia.
Monthly Visitors: 14,000 unique visitors, 1,400,000 page views.
Content: Information about all aspects of living in Malaysia, directories of embassies, expat associations schools etc. Message Board, searchable database of expat-friendly restaurants, bars shops and service companies. |
www.MM2H.com
Target Audience: People interested in knowing more about the Malaysia My Second Home programme.
Monthly Visitors: 6,000 unique visitors, 250,000 page views.
Content: Information about the Malaysia My Second Home programme and living in Malaysia. Includes directories of relevant services and a free help desk. Help desk handles over 1,000 enquires a year. There are around 1,000 people from 60 different countries registered to receive a newsletter every month. |
www.DineMalaysia.com
Target Audience: Malaysians and foreigners interested in finding upmarket restaurants around Malaysia.
Monthly Visitors: 8,000 unique visitors, 300,000 page views. Content: Information about the Malaysian dining scene. Searchable database of over 1,000 upmarket restaurants and bars around Malaysia. |
www.KLWelcomeGuide.com
Target Audience: Visitors to Kuala Lumpur.
Monthly Visitors: New website – no valid statistics yet.
Content: Information about things to do and see around Kuala Lumpur as well as upcoming events. This is the website related to our KL Welcome Guide placed in hotel rooms. |
www.PropertyInMalaysia.com
Target Audience: Foreigners interested in buying property in Malaysia.
Monthly Visitors: New website – no valid statistics yet.
Content: Information about buying property in Malaysia. Searchable database of new developments, properties for sale & rent and real estate agents around the country. Only features properties foreigners can buy. |
www.SensesofMalaysia.com
Target Audience: Local and foreign tourists.
Monthly Visitors: New website – no valid statistics yet.
Content: Tourism destinations around Malaysia with editorial and comments from foreigners and knowledgeable Malaysians.
..............................................................................................................................^top |
Monthly Events
Wine Dinner
An opportunity for expats to get together and dine at different restaurants around KL and PJ. Every month we find a new location with a different menu and with a new selection of wine.
The Expat Mingle
A 2 hour gathering at hip and happening F&B outlets in Klang Valley, where you have the opportunity to meet, mix and mingle with new found friends.
Overseas Events
In 2008 we are planning to arrange for Malaysian developers to participate in events in the UK, Hong Kong and Singapore to promote Malaysian property and the Malaysia My Second Home exhibitions.
..............................................................................................................................^top |
|
|
|
|
